Designed & Manufactured in Britain

In 2016, we became the first materials handling company to be accepted into the Made in Britain campaign, an initiative created to support and promote British manufacturing. In fact, our solutions are both designed and manufactured by our team of experts at Advanced Handling HQ, a purpose-built, state-of-the-art building in Peterborough.
Our close working environment provides us with the flexibility to deliver our Bespoke service, ensuring our customers’ requirements are met whilst maintaining our high “Made in Britain” standards.
Why not contact us to arrange a tour of our impressive factory and offices and experience Made in Britain first-hand.
Visit our About Us page to find out more.

Key Points

Bespoke design in keeping with the building and the existing lift structure.
Replaced inefficient unreliable lifting system.
Due to the increased capacity of the lift, it is now faster and fewer lift cycles are required, thus vastly improving efficiencies.

Bespoke Lifting Solutions

The Challenge

The challenges of nurturing a modern, thriving business in the beautiful but restrictive confines of the original listed building left Berry Bros. & Rudd in a dilemma. The lift that was used to transfer deliveries from street level to the cellars below, was problematic and unreliable. The effect of the continuous breakdowns in terms of cost, time and safety meant that they needed to find a replacement as soon as possible. Berry Bros. & Rudd tried several different avenues to solve the issues but were left frustrated with the responses. Other suppliers were unable to offer standard lifts that could be adapted to integrate into the environment.

Those that were able to supply bespoke equipment were reluctant to do so due to the intricacies and restrictions of the space and the legislative limitations of working in a listed building.

Advanced Handling are specialists in the design and manufacture of unusual requirements and bespoke lifting solutions so these difficulties were neither daunting nor surprising to their experienced and knowledgeable design team.

“After the reluctance of many companies to help us find a solution, it was such a relief to find Advanced Handling” commented Donald Loe, Project Consultant. “They were much more approachable right from the start, very open to the challenges we faced and were happy to help. They carried out a site visit, speaking to staff to find out exactly what was required and worked with us every step of the way to design, manufacture and install the ideal solution. They gave us the confidence to make the jump and put our trust in a new supplier. They haven’t let us down.”

The Solution

Advanced Handling’s approach was to spend time with the Project Manager and the staff that use the lift to understand the exact requirements. The Advanced Handling project engineer, in-house design team and Berry Bros. & Rudd staff worked on a number of different options before deciding on the ideal solution.

Mindful of the imminent approach of Christmas, the peak trading period for the wine and spirit industry, Advanced Handling coordinated the installation and testing over two and a half weeks with only a single weekend of downtime.

The bespoke design was in keeping with the building and the existing lift structure. It ensured that there were no compromises between the legislative restrictions of the building and the capabilities of the lift. Advanced Handling produced a design that avoided the need to dig into the foundations to create a pit. The installation of the PLC system will reduce the number of breakdowns and frequency of servicing. Where possible, the original lift fixtures were used to reduce any further alterations to the structure of the building. Due to the increased capacity of the lift, it is now faster and fewer lift cycles are required, thus vastly improving efficiencies. The additional safety features are another benefit.

“The best thing about the team from Advanced Handling was that they just came in and got on with the job. They kept us informed every step of the way and completed the whole project from initial site visit, right through to installation and final testing. They worked around us, causing minimal disruption to the business and without causing any damage to their surroundings. The aftercare service has also been very responsive, quickly resolving any initial teething issues. I would recommend Advanced Handling to other organisations.”
commented Allan Perry, Cellar Manager at Berry Bros. & Rudd.

Goods Lift to transport deliveries from ground floor to lower ground floor.

The Benefits

The bespoke Advanced Handling solution for Berry Bros. & Rudd has put an end to the frustrations of the staff due to the unreliable, slow and costly pre-existing lift system. Advanced Handling improve efficiencies for Britain’s oldest wine and spirit merchants by designing, building and installing a unique, custom-built lift system.

The new lift is easy to use and much more efficient than its predecessor. It will require minimal ongoing maintenance, repair and parts costs. The design is respectful of the building, integrating into the existing framework with few requirements for structural changes to the listed building. The lift entrance at street level is in keeping with the surroundings and the improved safety features have exceeded the expectations of staff.

Deliveries can be cleared much more quickly and easily, with significant efficiency improvements. In addition, the 1,000kg capacity has future proofed Berry Bros. & Rudd’s requirements, ensuring that they will be able to meet increased demand going forward.

Discover our bespoke solutions

If you’re facing a similar challenge in your workplace, contact us on 01778 345 365 or email [email protected] & we’ll be happy to help.

Berry Bros. inbest in bespoke goods lift to transport goods between floors.

Need a bespoke solution for your business?

Get expert advice from our solutions team by calling +44 (0) 1778 345 365 or emailing [email protected].

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