Directing Advanced Handling

By reviewing business performance and investing in team development, Mike plays a key role in driving continuous improvement across Advanced Handling. His focus is on strengthening collaboration between departments, supporting the team and ensuring the business continues to grow while maintaining high standards of quality and safety.

He believes that strong leadership helps ensure teams remain aligned and projects run smoothy.

No two days are the same for Mike, however his role centers around keeping the business running smoothly and supporting the wider team.

A typical day involved reviewing business performance, responding to customers and communicating with teams across the company. Mike works closely with all departments including sales, marketing, engineering and operations to ensure priorities are aligned and information flows effectively between team while supporting the company’s long-term growth.

According to Mike, like many engineering sectors, the goods lift industry is currently experiencing challenges such as supply chain pressures and a shortage of skilled labour. These factors can affect project timelines across industry as a whole.

Mike explains that Advanced Handling works to mitigate these risks through strong supplier partnerships, careful planning and an experienced team, helping ensure customers continue to receive reliable lifting solutions and consistent delivery.

Mike plays a key role in guiding the strategic direction of Advanced Handling. He regularly reviews key performance indicators across the building, including delivery performance, quality standards and customer response times, helping ensure the company continues to operate efficiently and meet customer expectations.

Maintaining high standards of safety, quality and compliance is a core priority. Advanced Handling has an accredited ISO 9001 quality management system in place, follows strict health and safety regulations, and holds Safe Contractor accreditation, ensuring accountability and consistency across all departments.

Through clear leadership and oversight, Mike helps ensure teams follow established processes and best practices. This structured approach helps to reduce risks and provides customers with confidence that their lifting solutions will be delivered safely, reliably and to the highest standard.

Since 1977, Advanced Handling has been designing and manufacturing goods lifts, bringing decades of experience and a strong understanding of UK industry standards. Mike believes this long-standing experience plays an important role in helping the company deliver reliable lifting solutions while supporting UK engineering and employment.

According to Mike, what truly sets Advanced Handling apart from other lift manufacturers is its people and practical approach to solving challenges. The team combines technical expertise with a commitment to continuous improvement, ensuring customers receive solutions that meet their operational and safety requirements.

Mike also highlights the company’s ability to provide both standard and bespoke goods lifts and other lifting solutions. Standard models offer a cost-effective solution for common applications while bespoke solutions allow the team to design equipment tailored to more complex requirements.

Mike finds the most satisfaction in seeing customers benefit from the quality of solutions delivered. Knowing that Advanced Handling’s work improves customer operations and supports their ongoing success makes his role particularly rewarding.

He also values seeing team members develop over time, supporting individuals to build skills, gain confidence and progress within the business. By focusing on both personal and professional growth, the team remains knowledgeable, motivated and capable of delivering the highest standards of service.

For Mike, strong teamwork, maintaining company values, continuous improvement and customer success remain at the heart of everything Advanced Handling aims to achieve.